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SCADpro Studios
Savannah College of Art & Design

Innovation Studio Coordinator

I am the Academic Coordinator at SCADpro – a collaborative design studio that connects current and future art and design professionals with business leaders to find creative and inventive solutions to real-world challenges.

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​SCADpro is a dynamic platform that fosters collaboration between industry leaders and SCAD’s talented community of students, alumni, and faculty. Annually, we facilitate over 50 industry-sponsored projects, pairing innovative companies with creative minds. Our students bring a diverse range of skills to the table, including design thinking, UX research, customer experience, and transformative leadership. By integrating multiple disciplines and leveraging our academic resources, we deliver polished, professional results that address real-world business challenges.

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The Challenges

  • To merge creative Design Thinking methodologies with financially-supported viable solutions.

  • To expand my Networking abilities and Investor's Pitch throughout every project intended.

  • Team Cross-Functional Collaboration.

  • Time Management, Resource Allocation, Problem-Solving, and Product Design within a 10-week time frame.

The Process

  • Empathize: To understand the "Why" and purpose of each project through a human-centered perspective.

  • Define: Data & Insights Translation. Problem framing. Calculated Risk. Insights Translation.

  • Ideate: Conceptualization. "Merge and/or Pivot".

  • Prototype: User and Consumer scenarios, User Personas, 5 D's of Design, Customer Journey, Value Proposition Canvas.

  • Test: case scenarios, user testing workshops, feedback.

  • Delivery: Proficient presentation skills and public speaking.

Key Takeaways

  • Story Telling is a strong tool to deliver a thorough concept with a visionary concept and idea.

  • Ideas mean nothing without proper planning and execution.

  • Income Statement Pro Forma, Cash Flow Pro Forma, General Budget.

  • Evaluation Metrics, Key Performance Indicators, Problem-framing, solution-oriented. ​

  • Community is a work-in-progress that demands an understanding of the user needs and contextual research to design meaningful value. 

Tools: Figma, Miro, Adobe Illustrator (Certified Associate Designer), Adobe Photoshop, Gantt Chart, Business Model Canvas.

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